A complete guide to designing and ordering custom sticker packs

If you’re thinking about making custom sticker packs, you’re not alone. Sticker packs are a popular way to bundle multiple designs into one tidy product, but if it’s your first time ordering one, you might be wondering how sticker pack sizes work, how many stickers to include, or whether you need to set everything up yourself.

Luckily, designing and ordering a sticker pack at Sticker Mule is much easier than it sounds.

This guide walks you through everything you need to know about custom sticker packs, including sizing, materials, simple design tips, and what happens after you place your order.

What are custom sticker packs?

Custom sticker packs let you bundle 2 to 7 different die cut stickers into one convenient package. Each pack comes in a resealable bag with a kraft backer card that keeps everything protected and easy to display. Sticker packs are commonly used by:

• Artists and designers selling merch
• Brands running promotions or giveaways
• Events, conferences, and trade shows
• Anyone who wants to share multiple designs at once

Instead of choosing a single sticker, sticker packs let you create a small collection that feels intentional and fun.

Why sticker packs are such a great idea

Sticker packs give you more creative flexibility than ordering individual stickers. You can explore a theme, show different sides of your brand, or offer variety without committing to just one design.

They also tend to feel more valuable. Whether you’re selling them, including them in orders, or handing them out at events, sticker packs feel like a complete product rather than a one-off freebie.

And from a practical standpoint, sticker pack printing keeps things simple. One product, one package, multiple designs.

How many stickers should you include in a sticker pack?

Each custom sticker pack can include between 2 and 7 individual sticker designs. You choose the mix.

Here’s a simple way to decide what works best for your pack:

2 stickers: Big, bold designs with plenty of space. Great if you want maximum impact.

3 to 4 stickers: A balanced option that offers variety while keeping each sticker comfortably sized.

5 to 7 stickers: Ideal for themed collections, characters, or designs that work best as a set. All stickers in a pack are arranged together to fit within a 10” x 10” area, so adding more designs means each sticker will be a bit smaller.

How sticker pack sizing works

The sizing is designed to be simple. You don’t need to calculate dimensions or lay anything out yourself.

All sticker designs in your pack are automatically arranged to fit inside a 10” x 10” space, and each sticker is sized as large as possible within that layout.

As a general reference:

• 7 stickers usually end up around 3” x 3”
• 3 to 4 stickers can be closer to 4” x 4”
• 2 stickers can go up to about 4” x 5”

There are a few size limits to keep in mind:

• Minimum size: 0.75” x 0.75”
• Maximum size: 4” x 5”
• Total designs per pack: 2 to 7

If you want specific sticker sizes, you can include a note when uploading your artwork or during the proofing process. Otherwise, sizing is handled automatically.

What kind of stickers come in custom sticker packs?

Every sticker in a sticker pack is a die cut sticker, printed in full color and cut precisely to the shape of your design.

Sticker packs are made using:

• Durable, weatherproof vinyl
• A smooth matte finish
• High-quality printing suitable for indoor and outdoor use

These are the same materials used for individual die cut stickers, which means they hold up well on water bottles, laptops, skateboards, phone cases, and more.

Simple design tips for better sticker packs

You don’t need to be a professional designer to create great sticker packs, but a little planning helps.

Here are a few easy tips when you design sticker packs:

• Keep designs visually related. A shared theme or color palette helps the pack feel cohesive.
• Mix bold and detailed designs. This keeps everything from competing for attention.
• Think about real-world use. Stickers that look good on laptops and bottles tend to get used more.
• Avoid tiny details if you’re including many stickers. Smaller stickers work best with clear, readable shapes.

If you want to go deeper, our artwork guidelines cover setup and best practices in more detail.

How to order custom sticker packs

Ordering custom sticker packs is pretty straightforward:

• Head over to the custom sticker packs product page.
• Choose your quantity.
• Upload 2 to 7 sticker designs.
• Complete checkout.

That’s it! You don’t need to worry about sizing unless you have specific preferences. Free shipping is included, and most orders ship in 4 days or less.

Reviewing proofs and requesting changes

After checkout, you’ll receive digital proofs showing how each sticker in your pack will look.

You can review them individually:

• Click Review artworks on the proof page
• Select any sticker
• Approve it or request changes
• Submit once all stickers look right

Your order won’t go into production until all proofs are approved, so you always have the final say.

About the sticker pack backer card

Each sticker pack includes a standard kraft backer card. It gives the pack a clean, professional look and helps protect your stickers during handling and display.

At this time, the backer card can’t be customized or removed. This helps keep production fast and consistent for every order.

Ready to make your own sticker pack?

Sticker packs are flexible, easy to order, and a great way to share multiple designs in one product. Whether you’re selling them, giving them away, or using them for events, the process is designed to be simple from start to finish.

Get started by ordering custom sticker packs today, and we’ll handle the sizing and layout for you.