Exciting to have custom tape, would love it in matte finish

Quality of the custom art is quite good. The edges of type and small fonts are a bit soft, but this is usually the case for digital printing solutions. My biggest request is that the tape be offered in a matte finish rather than the currently semi glossy laminated look it currently has. Also, not sure if this is the case, but the craft paper color feels artificial, was under the impression that this would be the natural color of the craft paper. Overall, these are small concerns, but felt like I should at least mention them here.