A review for Packaging tape by Matthew Cohen.
This roll of tape is actually gummed paper, which requires using a wet sponge to apply...like wall paper. Gross. I had thought it was high-quality (adhesive) packing tape. I was wrong.
Also, ordered some logo'd stickers. Unlike the tape, they are, high quality and look good. However, I ordered them too small. My bad. Go big or go home.