5 inexpensive ways to make your packages stand out

You just got a new order. 

A nice one. All that work – the marketing, the website, the product, the sourcing, the transaction processes – paid off. Everything worked! 

Now that order has to get packaged up and sent to the customer. It’s got to survive the journey and arrive at your customer’s door intact. When they open it, everything has to be perfect. 

The moment of unboxing is so critical to the customer experience that people film this stuff. There’s a whole genre of unboxing videos now. [Even Mark Zuckerberg has done one](http://www.digitaltrends.com/virtual-reality/mark-zuckerberg-unboxes-the-oculus-rift-in-facebook-live-video/).

[![Zuckerberg Unboxing Oculus](https://storage.googleapis.com/sm-content/blog/6c93e85d40c915b3c628cc41850676882bfaf912)](http://www.digitaltrends.com/virtual-reality/mark-zuckerberg-unboxes-the-oculus-rift-in-facebook-live-video/)

*Mark Zuckerberg used an unboxing video to show off the Oculus Rift. Note how many views this video got.*

If someone makes an unboxing video of one of your packages, your product will be the star, of course. But the packaging you ship it in is the stage. 

Don’t underestimate how powerful this is. The packaging you use is part of the customer experience. But it’s even more than that – packaging has become part of the product. It may only catch your customer’s attention for a moment, but it will frame how they see (and talk about) your product forever.

Packaging may not have such a short shelf life, either. Ever saved a nice box to use it again? Good boxes get around. Good shopping bags do, too.

## The research on why packaging matters

There’s some new research out that really shows how powerful – and profitable – good packaging can be.

Here’s the first data point. This is how much packaging affects brand perception:

![Packaging Affects Brand Perception](https://storage.googleapis.com/sm-content/blog/e7913f9edaf9b9eaaaea05af1fe667be0166379c)

Notice how luxury brands are more affected by packaging. It’ll come up again.

And here are the specific ways packaging affects brand perception:

![Specific Ways Packaging Affects Brand Perception](https://storage.googleapis.com/sm-content/blog/0988da78e038efcd1bfd3d57b2b8bee27f0bf2f5)

The increases in “makes the brand seem more upscale” and “gets me more excited about receiving the package” are what’s changed most in the last year. This may suggest a shift in how customers perceive the importance of packaging. 
That importance does seem to be growing – [YouTube reports that viewership of unboxing videos is up 57% since last year](https://www.thinkwithgoogle.com/marketing-strategies/video/youtube-insights-stats-data-trends-vol7/).

Know what else packaging affects? Word of mouth – one of the most effective marketing tactics ever. As this study says, “gift-like packaging also encourages word-of-mouth marketing. Half of shoppers (50 percent) say the use of branded or gift-like packaging for online orders makes them more likely to recommend the product to friends, compared to 40 percent in 2015.” 

This is especially interesting. If packaging can affect word of mouth so much, the moment when customers open your packaging might be the best time to ask them to refer your company to a friend. A package insert that someone could give to a friend for a discount on their first order might work. 

But before you bust out the printer, keep in mind that the influence of packaging depends on the product that is being shipped. Not too surprisingly, the packaging for household goods had less of an effect than for luxury goods. 

![Premium Packaging Matters](https://storage.googleapis.com/sm-content/blog/ed948cd8d006d98f13d8170f3d8a82c201cdf708)

There’s one last benefit of better packaging: It has a direct affect on your bottom line. Better packaging makes people more likely to order again. 

![Better Packaging Helps Reorders](https://storage.googleapis.com/sm-content/blog/acf2781a07868a992a05e6522436f1979e9281fa)

So it looks like it’s worthwhile to invest in better packaging. Fair enough – but how? And how to do it without breaking your budget? 

Have no fear. Any one of these five tactics can help:

## 1. Inserts

Inserts are a proven tactic for increasing order size, word of mouth, loyalty and more. They don’t have to cost very much, either. 

You could retrofit the design of a business card to become an insert if you wanted. Print a couple hundred of them as a template, then handwrite a custom code or codes as needed. Business cards can be printed for as little as 2 cents each.

Don’t forget postcards, either. They’re big enough to write a note on. 

The handwritten note tactic is becoming quite the trend. Many online retailers say they’ve had success with this.

![Add Inserts to Your Packaging](https://storage.googleapis.com/sm-content/blog/3f994304169556810ff182ab0467c324f65aff18)

Personally, [I love the idea](http://www.wix.com/blog/2015/11/14-brilliant-packaging-ideas-for-ecommerce-sellers/), but it seems like a lot of work. I still remember being up until 2am to get a big order out, and the idea of having to hand-write a thank you note/ insert card for each order makes me feel tired even now.

Then again… maybe the note doesn’t have to be very long. [This company](http://www.packagingdigest.com/packaging-design/trends-in-ecommerce-packaging-center-on-design1512) made an impression just by writing the customer’s name inside the box. All that takes is a Sharpie.

![One easy way to make an impression with your packaging](https://storage.googleapis.com/sm-content/blog/cddf73e90e53c3624f402cfd8ef4a151241ed0ee)

A few other ideas for “inserts”:

- Candy: Kinda the retail equivalent of the chocolate mint on a hotel pillow.
- Review request: Because more reviews means more orders. 
- Product samples: These aren’t free, but they can increase sales by a lot. 

Learn more about [how to create package inserts that work](https://www.stickermule.com/blog/how-to-create-package-inserts-that-work).

## 2. Printed boxes or mailers

I know – you think you don’t have budget for a custom box. 

But you can cheat... and “print” your own boxes with a custom stamp. A custom stamp with art and text that’s 5 inches long x 5 inches wide costs around $70-$100. That’s not free, but would let you have boxes like this:

![Hand stamped boxes](https://storage.googleapis.com/sm-content/blog/b69847aa3047775a3ca1b6712b84da35c1dee151)

*The Etsy shop Heirloom Home and Studio ships with standard cardboard boxes pressed with a custom stamp.*

If a custom stamp won’t work, consider using standard stamps used in a creative way. There are also roller stamps that can be made to look like your package is wrapped with ribbons. Roller stamps can be made with food designs, clothing designs, plant designs… you name it. 

Of course, while stamping is nearly free, it does take time. Ideally, you’d have a spare gang of little kids hanging around who just want to decorate boxes all day. 

![Trunk Club Boxes](https://storage.googleapis.com/sm-content/blog/a3c6bb08be80498b367c1eaacffec65d6e018d2c)
*An example of the printed boxes Trunk Club uses for its orders. This is also a clever example of another way to make your packages stand out – use a design that makes the box look like something more than just a box and [ties into a theme](https://www.stickermule.com/blog/online-crafters-save-time-money-with-creative-packaging).*

[Poly mailers](https://www.stickermule.com/products/poly-mailers) are an easy way to save on shipping and can be done in small batches with custom designs. These work best for apparel, t-shirts and other non-breakable items.

![Full Color Poly Mailers](https://storage.googleapis.com/sm-content/blog/a5e7a080270c2253f834ffd4d135bbc5b8a4fd51)

I actually used a [bubble mailer](https://www.stickermule.com/products/bubble-mailers "custom bubble mailers") for a mailing a few years ago. It held a cover letter, a short report, and a clear plastic puzzle. The puzzle had a little metal bead inside that you had to roll around just so to open the puzzle. Inside the puzzle was a little card… and behind the card was the call to action. 

That mailing got a 20% response rate. 

Good packaging works for lots of things. ;)

## 3. Color

Color is one of the best, simplest branding tricks ever. For example – that printed box we just talked about? If your company has a signature color, you could skip the printed box. Just get a box in as close a color to your brand color as possible. 

The color should continue inside the box, too, of course. Your color of tissue wrap. Your color of ribbon. Your color of insert card. Product label. Order form. 

You can also use color in strategic spots, like this:

![Bright colors inside of box](https://storage.googleapis.com/sm-content/blog/05b2910018a6cc3da53fc5e9d8432c6c9b9696a6)

I think you get the idea.  :)

## 4. Unusual materials

It’s tempting to go with fancy ribbons and luxe papers. But simple, lower cost materials often work just as well. It’s the creativity they’re used with that makes them work. 

So don’t get too limited in your materials. Think beyond the packaging shop. I once used cut up raffia in a gift box product. It was a gift box of gold, frankincense, and myrrh, so the raffia was meant to look like straw from the manger. People loved it. And the raffia was definitely not standard packaging materials. 

Here’s a few other examples of distinctive packaging materials that can be had for cheap:

* Aluminum foil (not for exterior packages)
* Wallpaper
* Butcher paper
* Old, discontinued hiking maps
* Twine
* Wool or yarn

Pinterest is a treasure trove of ideas like this. Here’s a cool silver bubble mailer:

![Bubble Mailers](https://storage.googleapis.com/sm-content/blog/52d90b1998a17401aff7061d0529cabdcc522216)

Note that Behance logo. Behance is a hub of designers, including packaging designers. You might find your next package designer there. Or you could just shop for inspiration.

## 5. Strategic use of stickers

Ok – not to toot our own horn, but we think [stickers](https://www.stickermule.com/custom-stickers) can make almost any package better. [Here’s an example](http://www.underconsideration.com/fpo/archives/2012/01/a-christmas-pack-needs-description.php) of a fairly plain, staid cardboard box that’s instantly hip thanks to its sticker:

![Use stickers to add custom packaging and seal your box](https://storage.googleapis.com/sm-content/blog/330ead9b2b10864b555ca694462c23dd942d0685)

Here’s another [cool packaging sticker](https://www.stickermule.com/uses/packaging-stickers). Very similar to the first, but notice the orange tape. That’s not custom tape, but it further secures the box and adds to the appeal. 

![Use color tape to enhance your store packaging](https://storage.googleapis.com/sm-content/blog/14a2531f485c94b3038384cb4f967f084b5f2f14)

[Custom tape](https://www.stickermule.com/products/packaging-tape) is pretty cool, too. And it's [easy to design](https://www.stickermule.com/blog/how-to-design-packaging-tape).

![cover-eco-friendly-packaging](https://storage.googleapis.com/sm-content/blog/381bb5cd39c67367e65415d49cbc6432315a03b4)

## Try to ship your packages out quickly
Sometimes it's tough to stand out just on appearance, but one easy way to stand out from everyone else is by providing super fast shipping service. Customers have a hard time forgetting your business if they get their order delivered in 2 days. Before you call us crazy, 2-day shipping is actually quite possible these days. You can use fulfillment service like [ShipBob](https://www.shipbob.com/ "ecommerce shipping fulfillment solution") where you send them all your products and they'll take care of everything else when an order comes in, including 2 day continental US shipping. 

But new tools even make it possible to do yourself too! You can use a self-service shipping service like [Shipstation](https://www.shipstation.com/ "best shipping service online") or [Ship by Sticker Mule](https://www.stickermule.com/ship "print usps labels free online") to speed up your own shipping process and get most packages to your customer's doorstep in 2 or 3 days.

## Word to the wise

While all these packaging ideas are fun, consider their durability as much as their looks. It’s not okay for your packages to arrive at your customers' doors trashed. 

So before you fall in love with a box, or any kind of packaging, test it. Buy about ten of the boxes. Mail a complete order to ten people you know. Get detailed reports – photos, ideally – of what the packages look like when they arrive. 

Pay careful attention to your results. These are only ten packages, remember. If you’ve been shipping for awhile, you know it’s that outlier package – the one that got caught in some machinery – that’s when your packaging will be put to the test. 

![Damaged Box Package](https://storage.googleapis.com/sm-content/blog/763c695214ffb5e97aa1023e21510b0078bfb11e)
*About 5-10% of ecommerce packages get damaged during shipping [(depending on which study you cite)](https://www.packworld.com/issues/operational-excellence/article/13366678/ecommerce-packaging-pitfalls-opportunities).

## Conclusion

Packaging is way more than just a fulfillment function. It’s become a core part of the customer experience. It influences word of mouth and improves loyalty. It can even become part of your marketing, like Chewy.com has done with its ongoing #ChewyBoxLove campaign.

![Facebook Packaging](https://storage.googleapis.com/sm-content/blog/4f91142092d07c2e036ca324cadafcb9ef85a8f5)

But while it’s really powerful, great packaging doesn’t have to be expensive. You just need to… um … think outside the box.

Want to make *your* packages stand out? Test some options out with our samples. Click the button below to start sprucing up your packaging for as little as $9!

<ButtonCta text="Order Packaging Samples" href="https://www.stickermule.com/samples" />

Check out these five simple ways to make your packaging stand out, without breaking your budget. 

How to fix low resolution photos with an AI image quality enhancer

Low resolution images can be a major hindrance to businesses and individuals alike, often causing a loss in quality and marketing value. That’s why many companies have started aggressively [investing in AI upscaling tools](https://www.pcgamer.com/rtx-video-super-resolution-ai-upscaling-feature/ "ai as an investment") for images and photos alike. 

But since these tools are on the cutting edge of technology, it can be hard to find your way around them. If you’re looking for something easier to understand, Sticker Mule offers a solution anyone can use: [Upscale](https://www.stickermule.com/upscale "AI image quality enhancer"). 

In this post, we’ll take a look at what exactly are low resolution images and how Upscale by Sticker Mule works to enhance image quality.

<YouTubeVideo videoId="8PCQrRkDRmA" />


###The problem with low resolution images

Low resolution images are those that have a lower number of pixels compared to the original image. This can result in a blurry, grainy, or pixelated appearance, making the image look unprofessional. 

Using low-quality cameras, compressing images, or setting a small image size are all ways you can end up with low resolution images.

While that may not seem like a big deal, low resolution images can have a significant downside, especially for businesses that rely on visual content to sell their products or services. In fact, low resolution images [have been shown to decrease trust](https://news.cornell.edu/stories/2019/01/seeing-believing-depends-photo-quality-study-says "image resolution is important for ecommerce") in online marketplaces, negatively affecting sales and customer acquisition. 

For individuals, too, low resolution images can detract from the overall quality of personal projects or online profiles. A low resolution image will often convey the impression of sloppy, lazy work, priming viewers to look for faults in the whole of your content.

###A solution: Upscale by Sticker Mule

[Upscale by Sticker Mule](https://www.stickermule.com/upscale "photo enhancer online free") is an AI-powered tool that can instantly enhance your low resolution images, transforming them into high-quality images. The tool uses advanced algorithms to analyze and recreate missing pixels, resulting in a clearer and more detailed image. For best results, use high-quality images as the starting point for enhancement. Upscale can still enhance low resolution images, but the results will be limited by the quality of the starting image.

Upscale brings you a bunch of features and benefits, including:

• AI-powered image enhancement: Upscale uses AI to analyze and restore missing pixels for greater clarity and detail.

• Easy to use: Upscale has a user-friendly interface. Enhance your images in just a few clicks!

• High-quality results: Upscale delivers high-quality results that look professional and can be used in any context, formal or informal.

• Competitive pricing: Upscale is affordably priced, making it a cost-effective solution for businesses and individuals.

Compared to other image enhancement tools in the market, Upscale by Sticker Mule offers a unique combination of advanced technology and affordability. The product has received positive feedback from satisfied users, who report it’s helped them transform low resolution images into high-quality graphics.

###How to use Upscale by Sticker Mule

![upscale images and increase resolution for free](https://storage.googleapis.com/sm-content/blog/285b9338-df9e-49df-8fd5-3ea9b9290132)

As you’ll see, Upscale by Sticker Mule is simple and straightforward to deploy. Here is a step by step guide on how you can use the tool:

1. Upload your low resolution image to [Upscale](https://www.stickermule.com/upscale "image quality enhancer free")
2. Determine how much you want to enhance it
3. Wait for the AI to analyze and restore missing pixels
4. Download your newly-enhanced image

###Conclusion

Low resolution images can be the bane of your product listing, CV, or website. The good news is that, with Upscale by Sticker Mule, this issue can be an easy fix. 

Tap into the AI-powered benefits of Upscale to instantly enhance your low resolution images and generate professional-looking graphics. Easy to use and highly affordable, Upscale is a cost-effective solution that works well for you whether you’re a business or individual. 

Think it’s time for a New Year’s resolution that won’t fade? Then give Upscale by Sticker Mule a try and see the difference for yourself.

<ButtonCta text="Try Upscale Today" href="https://www.stickermule.com/upscale" />







Fix low resolution photos and images instantly for free with the Upscale AI image quality enhancer tool!

8 graphic design trends getting popular in 2023

Graphic design is a fluid environment where, unlike in many other creative professions, [new trends](https://www.envato.com/blog/what-is-a-trend/ "graphic design trends change often") can come and go in a matter of months or even weeks.

But, while it can be hard to keep up with the innumerable short-lived tendencies that social media fires up and then promptly forgets about, you can always find a few more constant trends that become — and remain — popular for a much longer time span.

Below we’ll take a look at a few graphic design trends likely to gain popularity in 2023.

##Modern nature
![modern nature graphic design trend](https://storage.googleapis.com/sm-content/blog/4040fb94-aa13-4275-940c-6be5a96eda05)

Here’s a trend set to continue in demand for a long time. In fact, it can never really go out of style — only be transformed somewhat. After all, the craving for nature-like aesthetics is firmly rooted in our primordial psyche. 
With its rooty, earthy, leafy tones, modern nature is a flowing and lush design trend you can expect to see a lot of this year.

This is an incredibly versatile style choice, but it can feel particularly in place for environmental-themed leaflets and [posters](https://www.stickermule.com/products/custom-posters "custom posters printing"). Use it to great effect when advertising upcoming seminaries, workshops, or lectures that are all about being green.

##Expressive 3D
![expressive 3d design trend](https://storage.googleapis.com/sm-content/blog/97d396e4-f3c6-4be7-91de-a9236f74b07a)

The increasing use of new digital tools for graphic design — including [artificial intelligence](https://www.economist.com/business/2023/01/30/the-race-of-the-ai-labs-heats-up "ai tool race to be the best") — has helped fuel a constant search for novel ways to incorporate 3D in art. A prominent trend here is the emphasis on modern expressionism, where whimsical shapes jump out of the screen to try and grab your attention and feelings by the collar. 

Vague shapes with often fantastical or even disturbing design themes are a staple of the expressive 3D movement and can be equally used to entice or jar the senses. It’s all up to you, the artist.

The expressive 3D graphic design trend makes a great style for social media posts, websites, and music covers.

##Pastel maximalism
![Pastel maximalism graphic design trends](https://storage.googleapis.com/sm-content/blog/34caa732-837a-42a9-b91f-99eb2ddb7bb6)

A comforting graphic design trend with a dash of fanciful, pastel maximalism shows you can reinvent the old without being conventional — or boring. 

Here the visuals are often blurry, cloudy, and dreamy. The gradient motifs can strike any shade and hue, mixing bright and vivid with soothing and relaxing, making it a perfect design trend for anything from websites to [custom product packaging](https://www.stickermule.com/custom-packaging "packaging personalization").

##Punk revival
![punk revival graphic design trends](https://storage.googleapis.com/sm-content/blog/5f2da6db-4ead-45ef-8eba-02b6e312f75e)

A great way to harness anyone’s inner nonconformist, punk revival can go for a blatant anti-establishment look, can be chaotic, can be dark, and, importantly, can be a lot of fun to work with.

Thick sans-serifs and a tumultuous jumble of lines punctuate a visual style that seeks out anarchy and revels in its rejection of everything ordinary and standard. In a way, you could say it’s a graphic design trend that rejects trends.

Punk revival goes hand-in-hand with posters such as punk rock concert [posters](https://www.stickermule.com/products/custom-posters "custom posters printed"), albums, and social media posts.

##Experimental escapism
![Experimental escapism graphic design trends](https://storage.googleapis.com/sm-content/blog/3fcdc8f6-f4a0-46d8-80a0-c0829e0be482)

Escapism has been trending for a while now. Powered by new technological tools, including AI, and inspired by futuristic projects such as the metaverse, experimental escapism is a new branch of a bold, imaginative trend that’s far from extinguishing itself.

Experimental escapism makes the incongruous possible; it's an adventurous, but reassuring graphic design trend that dares you to imagine new ways to get away from the commonplace of our humdrum world.

A style fit for use anywhere on the internet, it can also look great on physical printouts including [wall decals](https://www.stickermule.com/products/wall-graphics "custom printed wall graphics") and even [custom t-shirts](https://www.stickermule.com/products/custom-t-shirts "custom shirt printing").

##Abstract gradients
![Abstract gradients graphic design trend](https://storage.googleapis.com/sm-content/blog/087bcdc9-d193-4543-8b71-b2f282240780)

If you like to put diffuse colors and hues to good use, with lots of hazy and often fluid or even watery blotches across a screen, you’ll find abstract gradients to be right up your own foggy alley.

Lots of pinks, blues, and orange shades are a must here, creating an otherworldly, dream-like atmosphere that communicates tranquility and a sense of confidence. It can show you understand yourself and know exactly where you’re headed.

Abstract gradient graphic design trends are popular in online presentations and infographics but are also easy to integrate into your company’s overall visual style. However you employ them, they’ll be sure to make your style stand out from more mundane choices.

##Holographic design
![Holographic designs graphic design trend](https://storage.googleapis.com/sm-content/blog/d0ce1e76-6603-4e61-b078-60653c91ff83)

Bring some wavy depth and variation to anything from your social media or web pages to your packaging. A holographic design will do that while catching the eye with the perpetual motion of its mercury-like shapes. 

A gradient of soft colors that blend easily into one another makes this a great design trend of 2023 for emphasizing creativity. Refusing to conform to hard lines and angles, holography is a perfect trend to incorporate into printed materials such as brand [stickers](https://www.stickermule.com/products/holographic-stickers "custom holographic stickers"), decals, and [flyers](https://www.stickermule.com/products/custom-flyers "custom printed flyers").

##Nostalgia (‘80s and ‘90s)
![Nostalgia (‘80s and ‘90s) graphic design trends](https://storage.googleapis.com/sm-content/blog/169726ca-1424-4151-8005-10525a80da2a)

Step back into the ‘80s or ‘90s with simpler shapes, big filled-out letters, and vibrant, loud colors. With a nod to the aesthetics of past TV shows, ads, music, and fashion styles, the nostalgic graphical design trend is all about cherishing the best aspects of a formative time for our modern culture.

This style is excellent for large printed materials: you can’t go wrong using it for [posters](https://www.stickermule.com/products/custom-posters "custom wall posters") or [wall decals](https://www.stickermule.com/products/wall-graphics "custom wall decals printing service").

##Capping off

The above are just a few of the many graphic design styles getting (or remaining) trendy in 2023, but they’re a fabulous starting point for the adventurous designer looking to explore styles new and old.
Whether you opt for the down-to-earth of modern nature, the joie-de-vivre in the colorful explosion of a holographic design, or the funky looks of punk revival, the design trends above can be a source of inspiration for all kinds of events, occasions, and products.

Use [Studio](https://www.stickermule.com/studio "studio free online image design editor") to try your hand with a new style for your printed stickers, posters, flyers, or other advertising products.

<ButtonCta text="Start designing on Studio for free!" href="https://www.stickermule.com/studio" />


Graphic design trends in 2023 are already evolving from 2022. Find out which graphic design trends are getting more popular in 2023.

How to create custom package inserts that work

So you’ve got your next order nearly all packed up. You’ve checked the packing list. You’ve made sure the order won’t get damaged on its way… and now you’re about to seal up the box.

Wait!

Where’s the package insert?

## What is a package insert?

A package insert gives you the opportunity to earn more sales, nab a new customer or even clear some old inventory. All it takes is a simple slip of paper or [printed flyer](https://www.stickermule.com/products/custom-flyers "custom printed flyers").
Package inserts don’t have to be anything more than a note. Many Etsy sellers send a simple, handwritten thank you note with every order. Or a printed business card with a coupon code. Like this:

![Thank You Insert 10percent off](https://storage.googleapis.com/sm-content/blog/736322e69ec43288ce7cec5d8d51329e8408a07f)

But that’s just the beginning of what you could do.

I know - you’ve got enough to do already. You just want to get this package out the door. Is messing around with a package insert going to be worth it?

In a word: Yes.

 ## Why you should create customized package inserts 

Still not convinced that you should be part of your regular packaging and shipping routine? 

### Package inserts get noticed

We’ve written about how special the unboxing moment is for shoppers. Including a package insert in the box means your message is part of that magic moment. Package inserts – especially nice ones – get read. Maybe it’s because they remind us of the gift cards that come along with presents.

### It costs little to nothing to deliver the package insert

You’re already shipping the box. It’s unlikely that the few extra grams of weight from the package insert are going to cost you any more.

### Package inserts can be made for pennies each

If you’re a micro-business, you could just handwrite your package inserts. Use nice stationery paper or any interesting craft paper. For a more automated or scalable approach, you can also create package inserts from [custom printed flyers](https://www.stickermule.com/products/custom-flyers "custom flyers quick") featuring some of your branding and maybe even a coupon! 

(Speaking of coupons, just for reading this far down our blog post, here's [$10 off your next order](https://www.stickermule.com/unlock?ref_id=7980330701&ref=blog) today at Sticker Mule!)

### Package inserts can be customized

Personalization is one of the biggest trends in ecommerce right now. Witness how many Etsy stores offer personalized goods. Package inserts are a fantastic way to personalize a message, or to send an offer targeted to a particular customer group.

### Package inserts convert 

The average conversion rate for package insert marketing programs is .35%. It can range from .15 to 1%, but .35% is average. And that’s for acquisition – for inserts sent to someone who doesn’t know your company. If package inserts work that well for acquiring customers, they could get double that conversion rate (or better) from your existing customers.

How well your package inserts convert depends on a lot of things, of course. But one of the best ways to draw attention to them is to make them interesting in the first place.

## What do package inserts include?

Spending the time to create a handwritten note is great. But if your business is too busy to write a note for every order, consider printing.

You can have inserts printed as if they were business cards, postcards or even [flyers](https://www.stickermule.com/products/custom-flyers "custom flyer printing"). All these formats are affordable, which means the ROI on using package inserts can potentially be HUGE.

Want to stand out a little more? Use a format that might get used again. Like a bookmark. Nice quality bookmarks might cost a little more to make (or take a little more time to make) but if they’re nice, they’re likely to get saved and used. That means more “impressions” for your insert. Adding a nice quote to the bookmark, and toning your branding down can help, too.

Another option is a gift tag. You can buy nice [custom-made gift tags on Etsy](https://www.etsy.com/listing/242304833/printable-thank-you-tags-customer-gift). Or you could make your own. Or you could just punch a hole in the corner of a business card. Voila – your business card has become a gift tag.

![Thank you for your order](https://storage.googleapis.com/sm-content/blog/c1b0d5511190d762a16bb8ed5530d25a0f1cd02b)

Do you want to create your own [business card sticker](https://www.stickermule.com/uses/business-card-stickers)?

You can still personalize printed inserts, of course. Consider leaving the salutation empty on the printed versions. Then just write in each customer’s name before you drop the insert into the box. Got even three seconds more time for that insert? Sign your name to the card.

### Use more than one package insert

Sometimes it’s nice to vary the package inserts, too. You could even A/B split test your package inserts to see which offers tend to do best. Or you might want to include a specific package insert for large orders, for instance. Or a different package insert for first-time orders.

If you have a standard package insert, and only use an alternative insert once in a while, consider getting the standard one printed. Then handwrite the one you use less often.

Or print your own inserts at home. There’s plenty of stylish paper that would stand out and can work in a standard printer. Just avoid most handmade papers with home printers… they can really mess up the insides of your printer.

Of course, you could also [customize your package inserts with stamps or stickers](http://www.onsuttonplace.com/etsy-what-ive-learned-and-tips-for-success/), too. There’s more than one way to get a message inside a box!

![custom-packaging-sutton-place-designs](https://storage.googleapis.com/sm-content/blog/157734d46ad5f5e93dae62995f661d69b6b7536b)

So now you’ve got ideas for possible formats for your package inserts. So now, what should yours say? You could…

### Offer free shipping on their next order

Free shipping is one of the all-time best offers. It might not feel like the most creative option, but it’s proven to work.  

### Offer a discount on their next order

Either percent off or dollars off.

### Ask for the customer to leave feedback about their order

Research has shown that the more reviews a product has, the faster it sells. So getting people to leave feedback can be a great way to increase sales.

### Offer a list of special sales items

Got some inventory you want to move, but don’t have enough of it to offer it to everyone? Make up a couple of flyers and put them in the boxes of people who bought related items. This gives them a special deal and lets you free up some space.

### Offer a discount they can share with a friend

Make it just one friend, and give your existing customer a benefit, too. Like “Know someone who would like [Your Online Shop]? Here’s a coupon for them to get 20% off their first order. When they use it, we’ll send you a coupon for 10% off your next order, too.”

### Offer samples 
We’ve written about product samples in the past. These are technically package inserts, so you might want to consider adding a few samples, too.

Or just give them an interesting little gift. This Etsy store has a printed business card to use as a thank you note. On its own, it’s nice… but not noteworthy. But when they add the cute little [customized paperclip with a rose](https://www.etsy.com/listing/260951692/flower-planner-clip-planner-paper-clip)? Then they’ve given the customer a gift.

[![customized-paperclip](https://storage.googleapis.com/sm-content/blog/664dbbfc777f8fecc8b635c5e5911da55ded1567)](https://www.etsy.com/listing/260951692/flower-planner-clip-planner-paper-clip)

Gifts like this are even better if they’re associated with your business. If this seller created faux fabric flowers, then this little paper clip gift would have added meaning.

### Ask them to share about their purchase on social media

This type of user-generated content is great for business. If you ask nicely, you can use these social shares in your marketing, too. 

For instance, you can re-share any posts from customers. Or you can add a little “as seen on social media” section to your website or your email updates.

At [Sticker Mule](https://www.stickermule.com/), we include an insert in every purchase that is signed by the staff member that worked on the order. On the other side we ask if they'll share a photo or video on Instagram and mention [@stickermule](https://www.instagram.com/stickermule/). We see hundreds of photos and videos every week and often repost them on our Instagram feed.

![Sticker Mule Cheers Insert Card](https://storage.googleapis.com/sm-content/blog/e6f6fc043df88facdc702fa92e536107557d2078)

Look at samples and try to [create your own *Thank You* stickers](https://www.stickermule.com/uses/thank-you-stickers)

## How to create customized package inserts

Catalog companies have been using package inserts for decades. They’re one of the oldest and most effective marketing tactics around. That’s why these retailers use their own package inserts… but also why there are package insert swap programs, too.

Yep – you can pay to have your package insert put into another company’s packages. Usually this sort of swap only happens with big companies, so the swaps are bought by the thousands. 

But you could possibly set up a smaller swap, too.

You’d need to find a company that is complementary to yours, but not a competitor. They could be larger or smaller than you. If you were on a tight marketing budget, you could just swap inserts if the company ships about as many packages as you.

Or if you had a little budget, you could pay about $20 to $30 per thousand to get your packages inserted into another company’s boxes.

If you can work out a deal with even a couple of complementary companies, your package insert program could become a reliable way to find new customers, too.

One thing to remember as you test this new marketing channel: Track how often the customers you get through package inserts re-order. In other words, track what the lifetime value of your customers is, based on the different marketing channels you get them through.

Who knows… maybe your package insert customers tend to order six times each, making their lifetime value well over $200. If they re-order that much, you might be able to afford $37.14 to get them in the first place.

Also track each package insert partner separately. Some sellers may end up being better partners for you than others.

Package inserts are an easy way to increase loyalty and attract new customers. They work even for small online crafters and shops because they’re so affordable. All you need is a few seconds and a pen and paper.

## Create your own personalized package inserts

Are you including a package insert or a thank you note with your orders? If you are, what does it say? Is there a particular offer that seems to work best?

Want to get started making your own package inserts? Why not start with some [custom stickers](https://www.stickermule.com/custom-stickers "custom printed stickers") or [labels](https://www.stickermule.com/custom-labels "custom labels")? Get $10 off your first order when you sign up by clicking the button below.

<ButtonCta text="Get $10 credit" size="large" variant="secondary"  align="center" href="https://www.stickermule.com/unlock?ref_id=7980330701&ref=blog" />

Package inserts get noticed, convert, and can be customized. Learn how to use inserts in your orders & packaging. 

Custom flyer printing is here - Promote your business in style!

[Custom printed flyers](https://www.stickermule.com/products/custom-flyers "custom flyer printing") are a great way to bring awareness to your business, event, or brand. They provide you with a cost-effective means to reach a large audience and can be easily distributed by handing them out or posting them in public spaces.

<YouTubeVideo videoId="FKRntvGgHqE" />

Sticker Mule’s custom printed flyers are printed on high-quality 80-lb paper — thick enough to ensure your flyers are durable and able to withstand frequent handling. The flyers come in two different sizes, 8.5" x 11" and 11" x 17", which you can choose from according to what best fits your needs.

Custom printed flyers present a unique advantage in that they can be designed to match your brand's aesthetic. For that, [Sticker Mule](https://www.stickermule.com/ "online printing services") offers plenty of latitude in customization options, allowing you to create your own design from scratch with fonts and logos that set you apart from the crowd. 

Of course, you can also opt to promote your business or event using a [pre-designed flyer template](https://www.stickermule.com/studio/templates/events/event-flyers "pre-made custom flyer templates") at Studio. Start there and customize your flyer to your liking.

And when it comes to designing your custom printed flyers, there’s no limit other than your creativity. Shape a minimalistic design with nothing but text and a few images, or go for a more complex design with a greater breadth of elements — graphics, illustrations, and photos. Look to create a design that’s both visually appealing and easy to read.

![custom flyer printing from sticker mule](https://storage.googleapis.com/sm-content/blog/57d4d18a-c261-4ec9-a699-db551aadec25)

To be sure, Sticker Mule's custom printed flyers are printed using full-color printing. So whatever the style choices you make, your flyers will be printed in vibrant, eye-catching colors to grab anyone's attention. What better way to promote an event or a sale? 

Flyers are a surefire way to shine a bit of spotlight on whatever you’re promoting, whether it's your own business, an upcoming event, or a new brand. And there’s a reason why online printing of marketing materials is [becoming more and more popular](https://www.newsweek.com/why-printing-isnt-dead-digital-era-1728455 "printing marketing materials is still popular"): they are cost-effective, easy to distribute, and can be customized to reflect your brand’s visual choices. 

In more ways than one, they’re a valuable and powerful weapon in your marketing arsenal.

So, if you're looking for an easy way to promote your company, event, or brand, custom printed flyers are a fly option that won’t have you busting the piggy bank just yet. And with Sticker Mule you can leverage high-quality paper, full-color printing, and any number of customization options to create an effective marketing tool that will help you open new paths toward your target audience.

<ButtonCta text="Try printing your own custom flyers today!" href="https://www.stickermule.com/products/custom-flyers" />


Order custom printed flyers from Sticker Mule and promote your business, event, or meeting in style. Find out more info inside!

Cool car decals to spruce up your ride

Car enthusiasts have always been known to express themselves through their vehicles, and one way to do this is through the use of car decals. [Car decals](https://www.stickermule.com/uses/car-decals "cool custom car decals") are great to add a personal touch to your vehicle and make it stand out from the rest, so why not give them a try?

To help with finding the perfect car decal for your ride, below are some of the different types of cool car decals you can use to personalize your ride.

![custom car decals for cars trucks](https://storage.googleapis.com/sm-content/blog/a15251f9-9ebf-469a-a5c2-96b432d3870c)

The first type of car decal is the vinyl decal. Vinyl decals are the most popular type of car decals as they are easy to apply and remove. They are also very durable and can withstand harsh weather conditions. Vinyl decals come in a wide range of colors and designs, making them a great option for anyone looking to stick a little bit of personality on their vehicle.

![custom vinyl car decals dog face](https://storage.googleapis.com/sm-content/blog/d7c29ee2-3223-423f-b800-a87c7e8724bf)

The [window decal](https://www.stickermule.com/uses/car-window-stickers "custom cool car window decals") is another regular — a super popular type of car decal. Window decals go on the inside of a car's windows and are usually made of transparent material. These decals are ideal for adding a more subtle message or graphic without greatly impacting your vehicle’s overall appearance. Some popular designs for window decals include sports teams, cartoon characters, and humorous slogans. Many municipalities use window decals as a way to [display permits and public safety information](https://myrgv.com/local-news/2022/12/20/window-decal-for-special-needs-families-unveiled/) so just make sure not to adhere window decals to the forward windshield.

![cool racing car stripes](https://storage.googleapis.com/sm-content/blog/12a5fe51-f7fd-47e9-944b-6581d9af3086)

Next up we have the racing stripes decals. These decals are classic and are perfect for car enthusiasts who want to give their vehicles a sporty look. Racing stripes are typically applied to the hood, roof, or trunk of a vehicle and can be customized to match the color of your car. They can be a flashy add-on that’ll be sure to turn heads.

![custom cool chrome decals](https://storage.googleapis.com/sm-content/blog/5b3efeae-44d9-47a5-9e8f-d10697966acd)

And what about chrome decals? These decals are made of a reflective material that gives them a shiny, metallic appearance. Chrome decals can bring a touch of luxury to your vehicle, and are perfect for car enthusiasts who are ready to display a touch of self-conscious flair while on the road. These decals can be applied to the exterior of your car, including the rims and bumper.

![custom cool matte car wrap](https://storage.googleapis.com/sm-content/blog/45240ed7-ad24-47d4-ada2-62ab0a19b9cb)

Before we wrap this up, let’s talk about the wrap. A car wrap is a large decal that covers the entire vehicle, including the windows. These decals are usually made of vinyl material and are applied to your car using a special adhesive. 

Car wraps are the way to go if you want to completely change the appearance of your vehicle and can be used to promote a business or just to make your car stand out in a crowd. For instance, the car decal above is one that makes your car exterior look matte and sleek, which is pretty cool in our book!

It’s easy to see that [car decals](https://www.stickermule.com/uses/car-decals "cool custom car decals") can be a fantastic way to display a bit of your personality and set your ride apart from more mundane alternatives. There are many different types of car decals to choose from, each with its own unique look and feel. Whether you're a car enthusiast looking to add a sporty touch to your ride or a business owner looking to promote your brand, be sure of it — there's a car decal out there for you. 

So go ahead and personalize your ride with your own uber-cool car decals today!

<ButtonCta text="Start creating your own custom car decals!" href="https://www.stickermule.com/uses/car-decals" />


Custom car decals can be a simple but cool way to make your car or truck even more unique. Find out the different ways to use cool car decals to spruce up your ride today

Get saucy with hot sauce packets in bulk from Sticker Mule

Our hot sauce, Mule Sauce, is already the [internet’s favorite hot sauce](https://www.stickermule.com/mule-sauce "best sweet and spicy hot sauce on the internet") and [a top hot sauce](https://zestfest.net/fiery-food-challenge/ "hot sauce competition") in contests. To make it easier to use in any situation, the sweet and spicy hot sauce is now available in convenient individual packets in bulk that make it easy to use on the go!

![sweet and spicy hot sauce mule sauce](https://storage.googleapis.com/sm-content/blog/0c80c07c-79e8-4cee-b940-422e7d9e83ab)

Mule Sauce is a unique blend of spices and peppers that packs a flavorful punch. The sauce is made with a combination of habanero, jalapeno, and serrano peppers, giving it a spicy kick that is balanced out by a dash of sweetness. The result is a hot sauce that is both delicious and versatile — the perfect addition to any meal. 

The sauce is not just hot: it has a unique flavor profile, a perfect balance of sweet and spicy, with a tangy finish that makes it perfect to pair with dishes of all types and tastes.

One of the biggest appeals of Mule Sauce is its versatility. It can be used to add flavor to anything from Mexican and Tex-Mex favorites like tacos and burritos, to more traditional American fare like burgers and fried chicken. The sauce is also great for spicing up eggs, soups, stews, and even pizza. It can be used as a marinade, a dipping sauce, or even as a dressing.

Long story short? Mule Sauce is a great addition to any dish in want of some extra heat and flavor.

The individual packets of Mule Sauce make it incredibly easy to use on the go. Whether you're heading to work, school, or a picnic, you can simply toss a packet in your bag or pocket and enjoy a little bit of heat and flavor wherever you go. 

![sweet and spicy hot sauce packets in bulk](https://storage.googleapis.com/sm-content/blog/12fbc3f6-2324-4c5e-bf8e-16cde6ae7c67)

The packets are also great for events and promotions: hand them out as a fun and unique giveaway or include them in a gift bag or as a complimentary item with a purchase. It's a nice little way to show your customers you care about their taste buds as well.

Another big plus? The individual packets of Mule Sauce are perfect for sharing. Hand them out to friends, family, or coworkers so they can add the joy of sweet heat to their lunch. It's a great way to introduce them to the deliciousness of Mule Sauce and spread your love for all things spicy.

In conclusion, Mule Sauce packets in bulk from Sticker Mule are the perfect way to add a little heat and flavor to your life. Convenient, versatile, and delicious, they make a great addition to any meal — or event. And with our individual packets, you can use them on the go, give them away in events and promotions, and share them easily and safely. 

So, whether you're a hot sauce aficionado or just looking for a new way to add some flavor to your food, be sure to give Mule Sauce a try — you won't regret it. Before you know it, our sauce will be a staple condiment in your household, bringing you flavor and spice for many meals to come.

<ButtonCta text="Buy online at Sticker Mule" href="https://www.stickermule.com/mule-sauce" />

<ButtonCta text="Buy on Amazon.com" href="https://www.amazon.com/Mule-Sauce-Packets-Habanero-jolokia/dp/B0B719753F" />


The internet's favorite hot sauce just got a little easier to enjoy! Grab hot sauce packets in bulk of Mule Sauce to get a spicy fix on-the-go!

Hot sauce packets in bulk from Sticker Mule - Order Today!

What are poly mailers and how do you ship them via USPS?

[Poly mailers](https://www.stickermule.com/products/poly-mailers "poly mailers for us postal service shipping"), also known as polyethylene mailers or plastic mailing bags, are a popular and cost-effective option for shipping items through the United States Postal Service (USPS) or other shipping carriers. These lightweight, waterproof bags are made from a thin layer of plastic and are designed to protect items from moisture and other external elements during transit.

![what are poly mailers for shipping on usps](https://storage.googleapis.com/sm-content/blog/b8739b8c-fda8-4a13-9363-1bba84c0c131)

One of the biggest advantages of using poly mailers is their low cost compared to other shipping options. Because they are lightweight and take up minimal space, they can help to reduce shipping costs, which can be especially beneficial for small businesses or anyone just looking to save money on shipping.

For example, the cost for us to ship a t-shirt in a standard (8.5” x 11.5” x 2”) box to the next town over on USPS is currently $3.49. If we change the packaging to a poly bag, the cost to ship the same exact product goes down to $1.92. __That’s over a 50% savings__! 

As you can see, the more you ship, the more you save using poly mailers. Additionally, poly mailers are relatively inexpensive to purchase in bulk, which makes them a great option for businesses that need to ship a high volume of items.

Another benefit of poly mailers is their durability and protection. Poly mailers are made from a thin layer of plastic that is resistant to tears and punctures, which helps to keep items safe during transit. Besides, the plastic material is waterproof, giving an extra layer of protection for items that may be sensitive to moisture.


When it comes to shipping items via USPS, there are a few things to keep in mind when using poly mailers. Firstly, it is important to choose the appropriate size of poly mailer for your items. The USPS has specific guidelines for the size of packages that can be shipped, and choosing a poly mailer that is too small or too large can result in additional charges or delays in transit.

Next, it's important to properly package your items before placing them in the poly mailer. Items should be packaged securely to prevent them from shifting or getting damaged during transit. Bubble wrap or packing paper can be useful for securing fragile items, and filling any empty spaces in the poly mailer with packing peanuts or similar materials can also help to keep the items stable.

Once you have packaged your items, you can seal the poly mailer. Most poly mailers come with a self-adhesive strip that can be easily sealed to keep the items securely inside. However, you can also use other forms of sealing like plastic ties or packing tape.

##How do you ship them via USPS?

Before actually handing off your shipment to USPS, you'll need to purchase a shipping label. This can be done online [through the USPS website](https://www.usps.com/ship/ "usps buy postage online"), at your local post office, or even via [Sticker Mule Ship](https://www.stickermule.com/ship "Ship by Sticker Mule") for no additional fees. The cost of shipping will depend on the weight and destination of the package, as well as any additional services you may need, such as insurance or tracking.

In conclusion, poly mailers are a cost-effective and protective way to ship items via USPS or other shipping carriers. They have a lot going for them: lightweight, waterproof and easy to use, can be purchased at low prices, and can also help to reduce shipping costs while keeping items safe during transit. 

Just don’t forget to select the appropriate size of poly mailer and properly package your items before placing them in the poly mailer. And remember, you can purchase a shipping label online for your shipments without ever visiting the post office — thanks to [Ship](https://www.stickermule.com/ship "print shipping labels free online no fees usps ups"). 

Follow these guidelines and you can help ensure your items are shipped safely and efficiently while you also save money on shipping!

<ButtonCta text="Buy some custom poly mailers today!" href="https://www.stickermule.com/products/poly-mailers" />


Poly mailers are useful for shipping smaller items for less. Find out what they are and how you can use them to ship via USPS for cheap!

Die cut stickers vs. kiss cut stickers 

What's the difference between a [die cut sticker](https://www.stickermule.com/products/die-cut-stickers "custom die cut sticker printing") and a [kiss cut sticker](https://www.stickermule.com/products/kiss-cut-stickers "custom printed kiss cut stickers")?  Although they look similar, a die cut sticker has a backing that is cut to the exact shape of the design. A kiss cut sticker typically has a square backing around the design that's bigger than the sticker. 

When using the same artwork, both types of sticker can be cut into any shape and they both look exactly the same when applied to a surface. So, which should you choose?

<YouTubeVideo videoId="vjblLJPQykI?rel=0&showinfo=0" />

[Die cut stickers](https://www.stickermule.com/products/die-cut-stickers "custom die cut stickers") are cut straight through the vinyl and paper backing to fit the exact shape of your design. This makes for a great looking sticker even before it's applied.

[Kiss cut stickers](https://www.stickermule.com/products/kiss-cut-stickers "custom kiss cut stickers") are only cut through the vinyl -- the paper backing stays intact. You can print on the vinyl around a kiss cut sticker to add extra style to your design.

![die-cut-stickers-vs-kiss-cut-stickers](https://storage.googleapis.com/sm-content/blog/1d8fffe31ef19dc89d0ff887e624ccca66f63e2c "Die cut stickers vs. kiss cut stickers")

When should you order die cut or kiss cut stickers? [Die cut stickers](https://www.stickermule.com/products/die-cut-stickers) are more popular because people tend to prefer their presentation.

[Kiss cut stickers](https://www.stickermule.com/products/kiss-cut-stickers) are ideal for delicate designs as the backing helps protect your sticker while it's being transported. Kiss cut stickers also tend to be easier to peel so they're worth considering if you need to quickly peel lots of stickers. Because you can print on the vinyl around the sticker, they're great for adding extra design detail or information.

## What is a kiss cut sticker?

A kiss cut sticker is a type of sticker that has been cut into a specific shape using a die-cutting process. This process involves using a sharp blade to cut through the vinyl material of the sticker, leaving the adhesive backing intact. The result is a sticker that is easy to remove from the backing and apply to any smooth surface. One of the most popular uses for kiss cut stickers is for labeling and branding. These stickers are great for companies to put their logo or product name on and it can be used for items such as laptops, water bottles and more. They are also popular among artists, as they can create intricate designs and shapes that can be applied to a variety of surfaces. They are versatile and durable and can be used for both indoor and outdoor applications.

### Examples of kiss cut stickers

![kiss-cut-stickers-append-to-js](https://storage.googleapis.com/sm-content/blog/a6757134158aab38fa0720adb3084429028b54f3 "Example of kiss-cut stickers") 
![kiss-cut-stickers-jill-and-nathan wedding](https://storage.googleapis.com/sm-content/blog/fe6c029630c9f1ad8b5451bbead0436462e62724 "Example of kiss-cut stickers")

## What is a die cut sticker?

A die-cut sticker is a type of sticker that is cut into a specific shape using a die-cutting process. In this process, a sharp metal die with the desired shape is used to cut through the vinyl material of the sticker, removing the excess material and leaving the design in its specific shape. This allows for a wide range of possibilities when it comes to the size and shape of the sticker, as the die can be custom made to cut the sticker into any shape. This process is the opposite of kiss-cut, where the backing is not cut, just the top vinyl.

### Examples of die cut stickers

![die-cut-stickers-dayton-clean-coders](https://storage.googleapis.com/sm-content/blog/61375789b3d21fccd586524b2f03b1e22206aec4 "Example of die-cut stickers") 

![die-cut-stickers-dropbox](https://storage.googleapis.com/sm-content/blog/d26fa5a1d5731a2630032ea9a3c3b519c44dbff8 "Example of die-cut stickers")

Looking for some sticker-making inspiration? [Check out the different ways people use our stickers.](https://www.stickermule.com/uses "Uses for die-cut stickers and kiss-cut stickers") 

Then get started making your own, with little investment, try creating 10 stickers for just $1 by clicking on the button below

<ButtonCta text="Get 10 stickers for $1" href="https://www.stickermule.com/dollar" />

A die cut sticker has a backing that is cut to the exact shape of the design, while a kiss cut sticker includes additional backing around the actual sticker. 

How to print your own packaging tape (video tutorial) 

Designer, Hayden Aube, shows off his favorite techniques for creating a seamless [packaging tape](https://www.stickermule.com/products/packaging-tape) design in Adobe Illustrator.

<YouTubeVideo videoId="NM_PztxoC7A?rel=0&showinfo=0" />

When ordering from Sticker Mule, our artists will work with you to transform your design into a seamless pattern, but if you’d like to do it yourself, follow along.

## Step 1: Create your document
Create a new document. The size of your artboard will determine the size of your pattern.

## Step 2: Layout your tape
Using the *Rectangle tool* (M), create a rectangle that matches the size of your artboard.

Remove the stroke, and give it a fill with you desired background color.

Position the rectangle directly at the center of your artboard and lock it in place.

## Step 3: Add design elements
Place any design elements you want to include in your pattern over the existing background.

Be sure to have some of the design overlapping the edge of the artboard. This will help to create the seamless pattern.

## Step 4: Reposition overlapping elements
Duplicate each object that is overlapping the edge of the artboard (*Copy*, then *Paste in Front*).

Next, move each object to the opposite side of the artboard. Use *Object* > *Transform* > *Move* to move it exactly the same width or height of your artboard.

## Step 5: Make your clipping mask
Using the *Rectangle tool* (M), create another rectangle that matches the size of your artboard, then align it to the center of your artboard.

With everything selected, right click, and select *Make clipping mask*.

## Step 6 (optional): Add to Swatches
With everything selected (including the background), drag the artwork to your *Swatches* panel. This will create a pattern that you could then apply to any shape.

## Step 7: Print your custom packaging tape
Once you have a pattern you’re happy with, you can [upload it to Sticker Mule](https://www.stickermule.com/products/packaging-tape "upload custom packaging tape design to print") for printing. 

As with all of our orders, you’ll receive a proof in 4 hours and our custom packaging tape ships in 4 days or less with free shipping. Samples of custom packaging tape featuring your design are just $4.

<ButtonCta text="Try a custom tape sample for $4" href="https://www.stickermule.com/products/packaging-tape-sample" />

<ButtonCta text="Print custom packaging tape in bulk" href="https://www.stickermule.com/products/packaging-tape" />

See how to create your own custom packaging tape for boxes and then print them on Sticker Mule to get it to your doorstep in days!

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