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SMS Templates to use for Notify

We've rounded up a collection of ready-to-use SMS templates designed for Notify. Each one follows 10DLC best practices, includes a clear call-to-action, and helps you connect with your customers in a way that's short, personal, and effective. Use these as-is or tweak them to match your brand's personality. Just remember to include your business name and an opt-out option ("Reply STOP to unsubscribe") to stay compliant and customer-friendly. Please note that you must have a registered business entity within the US to sign up for SMS Notify.

Message templates:

Use-Case Template
New product launchHey [FirstName]! 🎉 [BrandName] just launched our new [ProductName]! Buy now and get 15% off with code NEW15 — shop here: [Link]. Reply STOP to unsubscribe.
Flash sale / limited time [BrandName] FLASH SALE – Today only get 30% off site-wide! Tap to claim: [Link] Use code FLASH30. Hurry! Reply STOP to opt-out.
Back in stock alert Good news [FirstName]! [ProductName] is back in stock at [BrandName]! Grab it now before it’s gone again: [Link]. Reply STOP to unsubscribe.
Cart abandonment reminder[BrandName] noticed you left something behind. Your cart is waiting: [Link] Use code CART10 for €10 off. Reply STOP to stop texts.
Event invitationYou're invited! Join us at [BrandName] on [Date] for [EventName]. RSVP here: [Link] — will we see you? Reply STOP to unsubscribe.
Feedback requestThanks for your recent purchase from [BrandName]! Could you spare 30 seconds to rate us? [Link] Reply STOP to opt-out.
Customer loyalty reward Hi [FirstName]! As a valued [BrandName] VIP you get early access to our sale + free shipping. Use link: [Link] Reply STOP to stop texts.
Shipping/delivery update[BrandName] Your order #[OrderNumber] has shipped! Track it here: [Link] Thanks for choosing us. Reply STOP to unsubscribe.
Re-engagement / win-backWe've missed you at [BrandName]! Come back and use code WELCOME20 for 20% off your next order. Shop now: [Link] Reply STOP to stop texts.
Appointment or service reminder [BrandName] Reminder – Your appointment is tomorrow at [Time]. Reply YES to confirm or call [Phone]. Reply STOP to unsubscribe.

Tips for writing great SMS campaigns:

  • Always include your brand name early, so customers know who's texting.
  • Add a clear call-to-action (like "Shop now," "Redeem code," or “Confirm appointment”).
  • Link directly to the most relevant page. No extra clicks needed.
  • Include an opt-out (e.g., "Reply STOP to unsubscribe") in every message.
  • Keep it short and friendly — Aim for 160 characters or fewer.
  • Send at smart times — During the day, not in the middle of the night.
  • Avoid spammy language (ALL CAPS, too many emojis, or excessive punctuation!!!).
  • Monitor results — Pay attention to deliverability, clicks, and unsubscribes to improve future campaigns.

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